OUR STORY

FourFive™ was born from the ashes — a reminder that rebirth isn’t a single moment, but a mindset.

We’ve all faced the fire. We’ve all been burnt, broken, or lost. But from every fall, there’s a rise — a second chance to rebuild stronger, clearer, and truer to who we are.

The number 45 isn’t random. It marks that checkpoint in life where you stop surviving and start becoming. Our designs are not just streetwear — they’re mindprints of discipline, authenticity, and defiance.

Each piece carries the spirit of the Phoenix — bold enough to burn, wise enough to rise again.

FourFive™ isn’t about fashion. It’s about the story you wear, the fire you’ve faced, and the life you’re still creating.

We are authentic, not humble.

We are born again, again.